Learning Mandarin - First Yuezi Club opens

CITYLIFE / Hip & New






First Yuezi Club opens

(CRI)
Updated: 2007-02-27 08:59



The first yuezi club offering care to mothers who have just given birth
has just opened in Shanghai. With their astonishing prices, the services
provided by the Taiwan-based club are attracting lots of attention in the
city.

Although not common in the West, yuezi, or one month of convalescence
after childbirth, is very common for new mothers in China.

With the number of childbirths peaking since last year, it is no surprise
that the demand for professional care for new mothers is growing in
cities like Shanghai.

And the new Taiwan-owned yuezi club has attractted the most public
attention among all such services.

Residents are all curious about what kind of services the new club can
provide with prices ranging from around 200 US dollars to its most
expensive at over 1,200 US dollars.

Eric Chang is the marketing manager for the club, called Shanghai Xiyue
Health Management. He says the club aims to introduce a new concept of
yuezi to people in the city and that the traditional way of doing yuezi
is wrong.

"Traditionally and mistakenly, many people think all new mothers need is
rest. But actually what they really need to do more is something to focus
their attention. So we provide the experts to train them physically and
mentally to help them become better prepared to be mothers. We've also
designed a set of body exercises to help them recover and rebuild their
figure."

Therefore, in addition to various medical equipment, one can find all of
the body building facilities of a gym here, including tennis courts and
even a small golf course.

According to Eric Chang, the club has already gotten some reservations,
with its first new mother expected to arrive next month.

But, in a random survey conducted by CRI, most respondents said they
wouldn't go and try.

"Personally, I wouldn't go there. I think in addition to physical care,
family communication matters a lot during yuezi. If I had the money, I
would rather employ one or two professionals to take care of me and my
baby at home."

"The price is too high and I believe most people can't afford it."

Eric Chang says yuezi clubs are very popular in Taiwan, with over 200
such clubs already set up on the island. To attract more customers on the
mainland, the company plans to open another club targeting middle class
residents in the city within one or two years.










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